In celebration of one of the numerous mother’s day 2018, we were commissioned by Insight publicis Nigeria to create a viral online video spot for Maggi seasoning cube.
Our approach to the video was to ask – How does an african mother typically show love?. Maggi is a popular food seasoning used by Nigerian mothers everywhere. typically, Nigerian mothers show love by simply asking “have you eaten?”. Knowing this, we crafted a video that shows different Nigerian mothers from different tribes centred around that question “Have you eaten?”
Direction +Production: Badex interactive solutions